Money spent at local businesses generates 3.5 times more wealth for the local economy than chain stores. But a local chain store purchase does the community more good than a remote online buy.

Buying local keeps sales tax dollars here to help fund police, fire and other things like the parks.

Local merchants employ people, and their dollars turn over here.

When you buy in another town, that town benefits, not Philadelphia.

As you decide where to shop this holiday season, consider our local merchants and even our chain stores over other towns.

Locally-owned businesses generate 70 percent more local economic activity per square foot than big box retail, according to the Andersonville Study of Retail Economics.

In contrast to the door-buster sales and frenzied crowds of big retail, our local merchants offer one-of-a-kind and meaningful gifts.

Trips out of town to shop and dine are an enjoyment for some, we realize, but pledge this year to buy more locally.

In the Anderson study, for every $100 spent locally, $68 remains in the local economy.

A fairly recent Philadelphia Main Street study showed that 52 percent of those doing business in locally-owned stores and restaurants were from Neshoba County.

That was followed by 10 percent from Union and 11 percent from Carthage and Louisville combined.

The money a consumer may save driving to an out-of-town, state-subsidized outlet mall takes dollars away from Philadelphia. So, consider Philadelphia first.

Steve's on the Square downtown reported the best post-Thanksgiving sales in 30 years. Others had similar stories.

When one merchant thrives, others do. Success builds upon success.

Buying local is worth every cent!